Conservatives defy expectations; post blow-out second quarter fundraising
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The Conservative Party, battered in the media, continues to be an institution worthy of investing in — at least according to its own financial contributors, as the party posted a very robust non-election year second quarter in 2013.
Raking in $4.86M between April and June of 2013 – a period that would have included registration for the party's subsequently postponed Calgary convention – the party defied expectations and beat nearly every other second quarter in its history, with only the spring of 2005 and election year 2011 coming in higher, according to figures filed late yesterday with Elections Canada.
[Click on graph to view all quarterly reports on the Pundits' Guide Finances page.]
The only concerning news for the governing party is that its number of second quarter donors is down somewhat over time (to 25,817 this year from 32-34K-ish in earlier non-election year Q2s).
However, the party appears to have promoted those small donors to bigger donors, as the number of contributors over $200 in the second quarter is at an all-time non-election year high of 4,616. And the average contribution size of their large donors has also increased over time, sitting at a record non-election second-quarter high of $582.74 for the Conservatives.
This could suggest the party "tapped out" its biggest donors early in the year (i.e., encourged them to give the annual limit early) in order to avoid the bad publicity of a poor second quarter total. If so, the rest of the year will need to be devoted to acquiring new donors to keep pace. I'll do a tapped-out analysis for a subsequent post, to assess the validity of that possibility.
Meanwhile the NDP continues to post substantially better results than were the norm for them in third party days; a fact that will no doubt be overlooked in the short-term comparisons of their party against a resurgent Liberal Party in the throes of a honeymoon with its new leader.
We've seen this story before in 2009, but by that measure Trudeau-mania 2.0 has not yet surpassed Iggy-mania. The Liberals' $2.96M total in 2013 stands respectably though a bit behind their $3.88M haul in 2009, but is still their third-highest second quarter since quarterly returns have been filed.
The NDP raised less than half that amount, coming in at $1.37M. This figure is down for them from the heady days of 2011 and 2012, but does represent nearly double their typical second quarter from prior to that.
The Bloc Québécois is soldiering along with a not atypical $70K second quarter for them. The party to watch though may be the Green Party, which continues to post improving results, and recently posted a job for a chief fundraiser on the charityvillage.ca website.
Tags: Party Finance